We produce 360° movies and interactive 360 degree experiences in high-end quality.
We produce immersive 360 degree movies and interactive 360° applications which bring the user right into
the action. With a 360° video users can decide for themselves what they want to see. The user dives
directly into the story on PC, Smartphone or with a head mounted display (virtual reality glasses) as if
they were really on the spot. Thus the experience becomes deeply entrenched in their memory and
emotional binding to the content displayed is especially high.
The applications at that range from 360° movies for advertising via 360° reportages and 360°
documentations, virtual 360° tours or 360° circuits up to highly interactive 360° experiences.
We bring into being 360° movie productions in high-end quality from idea to publication. Our
competencies at this reach from concept, storyboard and script via organization, production and shooting
up to post production and distribution.
With our 360° video productions, we work partly with our self-developed 360° camera rigs and
professional camera systems with resolutions of 4K, 8K or 16K and with a workflow particularly attuned
to the requirements of 360° video shooting where the director is taking on anew full control.
Our shooting ranges include also 360° underwater videos with purpose-built 360° underwater rigs and 360°
aerial shots with a 360° video drone.
In order to meet our requirements for high-end quality, we have developed our own special workflow for editing of 360° movies and photos. A major role in this is played by the “stitching” whereby the individual camera signals are put together in a seamless fashion. Additionally, we apply a special procedure for colour grading and the integration of effect animations (visual effects) in 360° material and use motion tracking for the stabilization of moving 360° video scenes.
We make 360° videos interactive.
Authentic VR is globally a unique technology for video based virtual reality experiences that we
developed in-house.
We link 360 degree videos with interaction which up till now were only possible in real time 3D virtual
reality applications: the user can move through scenery, examine details close up, interact with people,
objects or products, make decisions or influence the story's course.
And incidentally, we've solved the main problem of storytelling in 360° videos: no longer will the user
miss something just because they happened to be looking in the wrong direction. With our technology the
director takes charge anew of navigating the course of the dramatic composition.